Pazia Sutos was opened to the public on December 2010. The shop is located in Surabaya Town Square, a youthful shopping mall in the heart of Surabaya.
The entrance is marked by a reflective black frame, an integration of a gate and signage. The main display area is directly exposed to its floor slab above, allowing a clearance height of 4.2 metres. A sense of scale is provided with a series of feature lighting. T5 lights are arrayed in a way to suggest a meandering flow along the store. Shiny surfaces of the furnitures and bright white LED down-lights endorses the high tech products on display. Storage and kitchen spaces are located at the back of the premises.
ILATAAJ Team: Andrew Tirta Atmadjaja, Evan Aria Putra, Bakti Kawibawan, Rikko Dian Putrawan
Location: Surabaya, Indonesia
Project Year: 2010
Project Area: 160 sqm
Client: PT. Pazia Pillar Mercycom: Yuliasiane Sulistiyawati, Kurniawan Susanto, Michael Kune, Vemmy Lestari
Contractor: PT. Wanindo Prima: Iwan Jahya, Aries Timotyus, Adithya R. S.
LED Supplier: PT. Star Laser Infotama: Sugiarto, Dedy Triyanto